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Editorial

Editorial Standards

Last updated: 25 June 2026

LoveCertain publishes guidance on relationships, attachment, and dating. Because these topics affect real decisions in people's lives, we hold our content to a clear, public standard. This page explains who creates it, how it is researched and reviewed, and how to hold us accountable.

Who creates our content

Our articles are produced by the LoveCertain editorial team and published under the names of our founders, Fredrik Filipsson and Morten Andersen, who are accountable for what appears here. Their backgrounds and areas of focus are described on their author pages.

How we research and write

We base our guidance on established relationship psychology — including attachment theory and peer-reviewed research on relationship formation — alongside the patterns we observe in our own compatibility work. Where we state a fact or statistic, our goal is to point to the underlying primary source rather than to a secondary summary.

Use of AI assistance

Some of our articles are drafted with the help of AI writing tools. Every article is then edited and approved by a member of our team before publication, and a named member of the team is accountable for it. We use AI to help us cover topics thoroughly and consistently — never to publish content no human has checked.

Review and accuracy

Before publishing, content is checked for accuracy, clarity, and alignment with current psychological understanding. Guidance on sensitive topics is written conservatively: we describe what research suggests, avoid overstated claims, and signpost professional support where a reader may need it.

Updates and freshness

We review and update articles over time. Each article shows a published date and, where it has been revised, an updated date. Material revisions are reflected in the page's structured data so search engines see an accurate history.

Corrections

If we get something wrong, we want to fix it. Our corrections policy explains how to report an error and how we handle it.

Not professional advice

Our content is educational and is not a substitute for therapy or professional mental-health, medical, legal, or financial advice. Please read our full disclaimer.

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